Sponsorship

Associate Yourself

Sponsorship boosts brand awareness. By sponsoring a feature or show on RSAB, your business will benefit from repeated mentions throughout the day or show. Repetition makes it more likely listeners will remember you the next time they need your product or service.

Which Sponsorship Will Work For My Business?

  • Use features such as The Weather or Traffic & Travel to be heard regularly across the day.
  • Target audiences by sponsoring a show or a particular time of the day.
  • Link your product or service to a complementary feature or show, e.g. Garage Services may wish to sponsor Traffic & Travel.

What is Included?

All Sponsorship packages include:

  • A 15 second (approximately 25 words) sweeper attached to your selected feature, professionally produced to your specification. An example of your sweeper will be sent to you for approval and amendment prior to commercials going to air.
  • Your Sponsorship included in individual show promotions produced.
  • Periodic refresh of your sweeper (if required).

Packages must be paid for quarterly in advance.

Rate Card

 Features  Frequency  Days  Time  Plays / Week  Price / Week  Price / Play
 The Weather  Once / Hour  Monday to Saturday  7am – 7pm  72  £20  £0.28
 Traffic & Travel  Once / Hour  Monday to Saturday  7am – 7pm  72  £20  £0.28
 What’s On  Once / Hour  Monday to Saturday  7am – 7pm  72  £20  £0.28
 Overnight*  Once / Hour  Daily  10pm – 7am  63  £5  £0.08

 

 Prime Time Shows  Frequency  Days  Time  Plays / Week  Price / Week  Price / Play
 Breakfast Show  Twice / Hour  Monday to Friday  7am – 10am  30  £15  £0.50
 Drive Time  Twice / Hour  Monday to Friday  4pm – 7pm  30  £15  £0.50
 Weekend Warm-Up  Twice / Hour Friday  7pm – 10pm  6  £5  £0.83
 Saturday Sessions  Twice / Hour  Saturday  7pm – 10pm  6  £5  £0.83
 Cornwall Sound Lounge  Twice / Hour  Sunday  7pm – 10pm  6  £5  £0.83

 

 Other Periods  Frequency Days  Time   Plays / Week Price / Week   Price / Play 
 Mornings  Twice / Hour  Monday to Friday  10am – 1pm  30  £10  £0.33
 Afternoons  Twice / Hour  Monday to Friday  1pm – 4pm  30  £10  £0.33
 Evenings  Twice / Hour  Monday to Thursday  7pm – 10pm  24  £10  £0.42
 Saturdays  Twice / Hour  Saturday  10am – 7pm  18  £5  £0.28
Weekends*   Twice / Hour  Saturday & Sunday  7am – 7pm  48  £10  £0.21
 Individual Presenter  Twice / Hour  -  -  TBC  TBC  TBC

 * Saturdays are currently from 10am – 7pm.

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